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Fitness Across America Byline: dawn hightower, managing editor Too often, the fitness and health club industry is viewed strictly by the bottom line or interpreted from company or industrywide trends. But there are plenty of other stories and trends to be found inside the four walls of almost any type of fitness club. What better way to find those stories than to take a tip from the late John Belushi and the rest of his Delta House brothers and go on a road trip? The editorial staff of Club Industry traveled by planes, trains and automobiles to visit various clubs from different regions around the country. Occasionally, they got lost along the way or found an empty club waiting for them and maybe found a toga party or two as well. Those visits - without the toga party stories - continues, ripped out of each staff member's own travel log. This month, managing editor Dawn Hightower, begins Part 2 of the journey with her travels from the Midwest. Day One(Continue Reading)
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